Trang Minh

Marketing and Communications professional with over 8 years’ strong experience in performing branding and integrated communication strategy tasks such as self-conducting research to deriveinsights, data application, competitors’ performance analyzing, regular trend and category’s reports, creative evaluation in term of copy and conceptualization, developing master brand and/ortactical communication plans within assigned budget, following up on execution for real- timeoptimization, leading on strategy to coordinate cross functions (Creative, Media, Research, PR,Digital) for the best-in-class proposals within diversified categories.