Thi Minh Trang Nguyen

Currently located in Berlin. Highly motivated CRM manager with over 2 years of experience in implementation of multi-channel CRM campaigns. Proficient in CRM platforms such as Braze, with a focus on cross-channel marketing and marketing automation. Skilled in building and testing email templates, optimizing user segmentation, and creating lifecycle flows to enhance the effectiveness of marketing campaigns. Strong attention to detail, demonstrated through running quality checks and collaborating with external agencies and internal stakeholders to ensure the successful implementation of campaigns. Proven ability to manage campaign assets and execute ad-hoc tasks efficiently. Committed to delivering exceptional results and contributing to the growth and success of CRM initiatives. Good understanding of: ● MS Office ● HTML5 & CSS3 ● MySQL ● User segmentation and lifecycle flows ● Localization management (Crowdin) ● Project management (Jira, Trello, Teamgannt) ● CRM platforms (Braze, Cheetah Digital)